Belle Restum

About

Entrepreneur, social media star, and fashion executive who took over as the CEO and executive director of the renowned fashion brand Planet Girls in 2025. She used her lifelong exposure to the fashion industry as well as her perspective as a popular fashion influencer to revitalize the brand and help usher it into a new era. On her bellerestum TikTok account alone, she boasts over 750,000 followers and is known for showcasing her feminine aesthetic and upbeat personality in vlogs and Get Ready with Me videos. 

Before Fame

She was immersed in the fashion industry from a young age, as both of her parents are owners of celebrated clothing brands. She went on to earn a degree in fashion from Fundação Armando Alvares Penteado (FAAP).

Trivia

In May 2025, she was featured on the cover of Toda Teen Magazine. Outside of her work as an influencer and entrepreneur, she is also an experienced actress. She has starred in numerous stage productions of shows like Rock of Ages, Legally Blonde, and Footloose.

Family Life

She is the daughter of esteemed fashion executives Adriana Restum, who founded Planet Girls, and Roberto Restum, who established Polo Wear. 

Associated With

In May 2025, she shared a TikTok video celebrating her cover appearance and feature profile in Toda Teen Magazine. The video featured the song "Pocketful of Sunshine" by Natasha Bedingfield.